2021. Die Evolution der Movieserie #neudenkenheisst
2021. The evolution of the #neudenkenheisst series

rethinking business banking

An interview series with thinkers from VARIOUS FUTURE-ORIENTED AREAS

RBI continuously reviews the quality of its service and is always working on finding new solutions. That’s what we understand by the motto "New thinking", which you will encounter in all our communications. It’s a claim we actively maintain through new content.
"new thinking" is not a slogan but an attitude that places shared success with our customers at the heart of all our deliberations.

2021. The evolution of the #neudenkenheisst series

We are in the 4th year of the video series with thinkers from various future-oriented areas. With numerous interview partners and over 70 episodes, our series has become the most successful social media campaign in the business-to-business segment.

And because we are always thinking ahead, we are launching new features in 2021: Each interview partner will have their say in 5 short movies. You can now listen to a detailed long version of the conversation in the podcast #neudenkenheisst on Spotify.

We wish you an exciting listening experience!

AFTER THE PANDEMIC - CLIMATE AND SOCIAL BALANCE

Our second guest: Professor Christoph Badelt, Head of the Austrian Institute of Economic Research (WIFO)

What needs to be done about high unemployment after the pandemic?

Markus Hengstschläger in conversation with Professor Christoph Badelt about recipes against unemployment.
(Episode 2)

 

What economic policy measures are absolutely needed now that the pandemic is over?

Markus Hengstschläger in conversation with Professor Christoph Badelt about measures after the pandemic
(Episode 1)

GLOBAL CITIZENSHIP - MAKING THE WORLD A BETTER PLACE TO LIVE IN

Our first guest: Heinz Fischer, former Federal President of the Republic of Austria

Markus Hengstschläger in conversation with Heinz Fischer on the topic of "Responsibility for Planet Earth"
(Episode 5)

"One person is not enough to shift the real underlying forces."

Markus Hengstschläger in conversation with Heinz Fischer on the change from Donald Trump to President Biden and the achievability of the UN's Sustainable Development Goals

(Episode 4)

"What's fundamentally positive to me is that, especially in recent years, major players have taken serious steps on climate change."

Markus Hengstschläger in conversation with Heinz Fischer on the topic of climate change

(Episode 3)

"I feel particularly connected to the goal of fighting poverty on a global level because of the secondary and tertiary effects of overcoming poverty."

Markus Hengstschläger in conversation with Heinz Fischer on the topic of the 17 Sustainable Develpoments Goals (SDGs)

(Episode 2)

Markus Hengstschläger in conversation with Heinz Fischer on the topic of "Global Citizenship - making the world a better place to live".
(Episode 1: Ban Ki-moon Centre of Global Citizens)

More than a slogan – the new stance of RBI!

We have repositioned our bank in many areas so we can work better and more efficiently for our customers in the future. This repositioning also called for a new way of thinking at RBI. We asked ourselves how we want to be perceived in the future. What values RBI should be associated with in the future. And how to achieve the added value that makes us unique for our business customers. Unlike any other Austrian bank, we can build on a valuable foundation of tradition, security and extensive international expertise. RBI sees itself as a "relationship bank", offering to its customers a bridging function across to its CEE network.

We are always looking for individual solutions and innovative products that make the financial management of our customers more efficient.

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