Stakeholder Council 2019 on the Sustainability Mission for Added Value
The objectives of the event were dialog and knowledge transfer, informing the participants about the achieved progress and discussing possible actions to implement the mission & vision 2025 and its underlying corporate values optimally.
More than 80 persons from the various stakeholder groups participated in the tenth RBI Stakeholder Council. The participants were welcomed by CEO Johann Strobl, who reported on how the changed environment had led to an intensive discussion of the bank's positioning.
Stefanie Mills, Head of Group Strategy Development, then informed about the result, "Vision 2025". This was followed by Andrea Sihn-Weber, Head of Group Sustainability Management, with her presentation on current developments in Sustainability Management. Before the stakeholders dealt with RBI's mission in various working groups, Christian Helmenstein, Member of the Board of the Economica Institute, dealt with a current analysis of RBI's economic significance.
The Stakeholder Council focused on the RBI Sustainability Mission Added Value and the Vision 2025 to become the most recommended financial services provider. To this end, Andrea Sihn-Weber presented the numerous measures that have been successfully implemented within the framework of the sustainability strategy. For example, RBI commissioned the Economica Institute for the first time with an economic footprint® report for the entire group.
Before Christian Helmenstein focused on the economic significance of RBI in his lecture, he first of all examined the question of why some economies are better off than others: Unlike until the beginning of the 20th century, it is no longer the endowment with natural resources that determines success today, but rather human capital. The economic footprint comprises the value-added and employment contributions of RBI in those countries in which it operates for 2018. The calculations of the economic impact of RBI include not only the direct economic contributions through the operating activities, but also indirect effects along the upstream value-added chain.
Stefanie Mills reported on the process by which the new Vision and Mission 2025 had been developed, and on the extensive stakeholder involvement throughout the Group. As part of this strategic sharpening, the corporate values were also redefined. The four values - Collaboration, Proactivity, Learning and Responsibility - focus on better collaboration, diversity, promoting proactive employee engagement, openness to personal development, a new culture of error and trust. In conclusion, Stefanie Mills stressed the importance of each individual taking responsibility for their own actions.
How the mission of RBI, "We transform continuous innovation into superior customer experience", can be best brought to life from a sustainability perspective and based on the corporate values, was extensively discussed in four different working groups - corresponding to the stakeholder groups addressed: employees, customers, shareholders and the general public. Afterwards, each group presented its five best ideas on the respective topic in the plenary session. In this way, all participants had the opportunity to find out what had been discussed at the other tables and were able to prioritize the presented proposals by means of real-time voting.
In his closing remarks, RBI Chairman Peter Lennkh expressed his appreciation for the participation, the discussions and the numerous suggestions.